{"created":"2023-06-19T08:25:46.617280+00:00","id":715,"links":{},"metadata":{"_buckets":{"deposit":"eac19621-6572-4e68-bee3-7387b5f3834c"},"_deposit":{"created_by":18,"id":"715","owners":[18],"pid":{"revision_id":0,"type":"depid","value":"715"},"status":"published"},"_oai":{"id":"oai:hokuriku.repo.nii.ac.jp:00000715","sets":["29:171"]},"author_link":["633","632"],"item_10002_biblio_info_7":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2022-09-30","bibliographicIssueDateType":"Issued"},"bibliographicIssueNumber":"53","bibliographicPageEnd":"203","bibliographicPageStart":"191","bibliographic_titles":[{"bibliographic_title":"北陸大学紀要"},{"bibliographic_title":"Bulletin of Hokuriku University","bibliographic_titleLang":"en"}]}]},"item_10002_description_5":{"attribute_name":"抄録","attribute_value_mlt":[{"subitem_description":"大谷(2016)をはじめとした研究では、雑誌記事見出し文を対象に、特定の文言を伴う\nことで「事実上の広告文」との解釈が可能な見出し文の分析を行ってきた。今回、web 上\nのニュースサイトに掲載された記事見出しのうち、記事内容が事実上の広告となっている\n事例を対象に、大谷(2016)等と同様の手法で小調査を行い、調査・分析手法の適用可能\n性の検討、ならびに「雑誌記事見出し」と「web ニュース見出し」との間での共通点・相\n違点の抽出を行った。\n小調査の結果、大谷(2016)等での「宣伝・広告を企図した言語情報」の分類枠に範疇\n化が可能な事例が全体の約 85%を占め、適用に関する一定の妥当性が認められた。一方、\n「雑誌記事見出し」と「web ニュース見出し」との共通点としては、分類枠に掲げた語句\nの使用、「『説得』系<『暗示』系」の傾向、の 2 点が確認できた。また、相違点としては\n「アイテム+〇選」との言い回しの多用、『情報』系の文言の多出、分類枠に範疇化できな\nい用例の存在、の 3 点が確認できた。ただし、今回調査対象とした事例は非常に少ないた\nめ、①より多くの用例の収集、②豊富な用例を対象とした量的調査の実践、が喫緊の課題\nとして挙げられる。","subitem_description_type":"Abstract"}]},"item_10002_identifier_registration":{"attribute_name":"ID登録","attribute_value_mlt":[{"subitem_identifier_reg_text":"10.15066/00000670","subitem_identifier_reg_type":"JaLC"}]},"item_10002_publisher_8":{"attribute_name":"出版者","attribute_value_mlt":[{"subitem_publisher":"北陸大学"}]},"item_10002_rights_15":{"attribute_name":"権利","attribute_value_mlt":[{"subitem_rights":"〔査読有り〕の研究ノート"}]},"item_10002_source_id_9":{"attribute_name":"ISSN","attribute_value_mlt":[{"subitem_source_identifier":"2186-3989","subitem_source_identifier_type":"ISSN"}]},"item_creator":{"attribute_name":"著者","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"大谷, 鉄平"},{"creatorName":"オオタニ, テッペイ","creatorNameLang":"ja-Kana"}],"nameIdentifiers":[{"nameIdentifier":"632","nameIdentifierScheme":"WEKO"},{"nameIdentifier":"9000412079952","nameIdentifierScheme":"CiNii ID","nameIdentifierURI":"http://ci.nii.ac.jp/nrid/9000412079952"}]},{"creatorNames":[{"creatorName":"Otani, Teppei ","creatorNameLang":"en"}],"nameIdentifiers":[{"nameIdentifier":"633","nameIdentifierScheme":"WEKO"},{"nameIdentifier":"9000412079952","nameIdentifierScheme":"CiNii ID","nameIdentifierURI":"http://ci.nii.ac.jp/nrid/9000412079952"}]}]},"item_files":{"attribute_name":"ファイル情報","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_date","date":[{"dateType":"Available","dateValue":"2022-10-22"}],"displaytype":"detail","filename":"koryu02.pdf","filesize":[{"value":"2.2 MB"}],"format":"application/pdf","licensetype":"license_note","mimetype":"application/pdf","url":{"label":"koryu02","url":"https://hokuriku.repo.nii.ac.jp/record/715/files/koryu02.pdf"},"version_id":"23ec3dd7-023f-40d2-887e-13daca9ca35c"}]},"item_keyword":{"attribute_name":"キーワード","attribute_value_mlt":[{"subitem_subject":"web ニュース","subitem_subject_scheme":"Other"},{"subitem_subject":"見出し","subitem_subject_scheme":"Other"},{"subitem_subject":"広告表現","subitem_subject_scheme":"Other"},{"subitem_subject":"Web News","subitem_subject_language":"en","subitem_subject_scheme":"Other"},{"subitem_subject":"Headline","subitem_subject_language":"en","subitem_subject_scheme":"Other"},{"subitem_subject":"Advertising Expression","subitem_subject_language":"en","subitem_subject_scheme":"Other"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_title":"Web ニュース見出し文における広告表現について―雑誌記事見出し文との対比から―","item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"Web ニュース見出し文における広告表現について―雑誌記事見出し文との対比から―"},{"subitem_title":"Advertising Expression in Web News Headline -Comparison with Magazine Article Headline-","subitem_title_language":"en"}]},"item_type_id":"10002","owner":"18","path":["171"],"pubdate":{"attribute_name":"公開日","attribute_value":"2022-09-30"},"publish_date":"2022-09-30","publish_status":"0","recid":"715","relation_version_is_last":true,"title":["Web ニュース見出し文における広告表現について―雑誌記事見出し文との対比から―"],"weko_creator_id":"18","weko_shared_id":-1},"updated":"2023-06-19T08:29:55.278787+00:00"}